NEW YORK – March 11, 2015 – The number of first-time buyers springing from corporate relocations is expected to rise, and real estate agents should be ready to identify and serve this market niche.

When helping these clients relocate, it's important to remember that many renters will still want to rent. Real estate agents, however, can help them explore ownership possibilities even if they're only a bit curious about that option.

Agents don't generally need to know an employer's policies regarding relocation assistance, but they should suggest that clients ask employers whether they offer home purchase benefits, and if there are any compliance rules to get those benefits.

Additionally, agents should encourage prospective buyers to seek mortgage preapproval or prequalification, emphasizing how the compensation that comes with a new job can boost purchasing power.

Source: RISMedia (03/09/15) Sculley, John B.

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